About us

MediaCatch is a software and technology startup that was born from research conducted at the University of Southern Denmark, who remain part-owners today. The four co-founders had an ambitious dream for the company in their sights when they first established it - one which has come to fruition with 11 full employees now on board! MediaCatch success can also be credited to generous seed capital investments.

News and updates

Meet the team

  • Lars Damgaard Nielsen

    CEO & Co-founder

    Lars is specialized in strategy and business development. He has a BA in journalism and a masters degree in IT. He is an industry leader and has a background working with social media, digital media and broadcasting data. As a CEO and co-founder of MediaCatch he does everything from strategy and HR to setting up the computer screen for a new employee.

  • Cæcilie Bach Kjærulf

    CDO & Co-founder

    Cæcilie loves numbers and coding. She has a master’s degree from DTU in digital media technology specialized in data science. Over the last 7 years, she has worked with broadcasters and blue chip companies to help them become data driven, create prediction models and segment analysis and unearth insights using visualization and storytelling. As a CDO and co-founder of MediaCatch, Cæcilies profound skillset works magic with numbers.

  • Anders Glent Buch

    CTO & Co-founder

  • Frederik Haarslev

    Applied Scientist

    Frederik is a leader in the AI field, leveraging his PhD and expertise to revolutionize content recognition. His work at MediaCatch combines state-of-the-art algorithms and powerful neural networks for unparalleled contextualization of digital media - bringing greater accuracy than ever before!

  • Erik Hermansen

    Head of Design & Frontend development

    Erik is an all-around creative genius with a passion for converting raw data into stunning visuals. With eight years of experience as Creative Director and expertise in frontend development, design, UX and infographics, he effortlessly blends the art of storytelling with practicality to uncover breathtaking discoveries at MediaCatch.

  • Serdar Tunçkol


    Serdar is an exemplary MSc. Eng in Autonomous Systems who's achieved top grades at the esteemed Danish Technical University. His expertise lies within artificial intelligence and its subspecialties of image recognition, speech recognition - all while working with MediaCatch to revolutionize technology as we know it!

  • Mathias Emil Slettemark-Nielsen

    Machine Learning Engineer

    Mathias has an MSc. Eng. in Advanced Robotics and has experience with artificial intelligence and computer vision for robots. As a Machine Learning Engineer at MediaCatch he will be working on different projects related to extracting meaning from audio and video, e.g. speech recognition and object detection, and work with text analysis as well.


  • Keld Reinicke

    VEO Founder

    Keld is an impactful investor, founder and board member who has lent his expertise to critically acclaimed companies such as TikTok, Snapchat and Meta. He's been a driving force behind VEO, Drive Studios and TriBand while also serving as media advisor for broadcasters & publishers. Currently he sits on the MediaCatch Board helping shape its future success!

  • Kate Wichmann

    Infomedia CFO

    Kate is a captains of industry, possessing extensive expertise in steering financial plans to success within the media ecosystem. She employs analytics-driven insight for informed decision making, and sets the stage for optimal resource allocation - both personnel and technological alike!

  • Henrik Juul

    WDP co-founder

    With four decades of experience as a Creative Director and co-founder of WDP, later People Group, plus several media outlets to his name—including radio stations and news sources—Henrik is an entrepreneurial mastermind when it comes to cultivating creative and commercial success.

  • Anders Glent Buch

    CTO & Co-founder

    Anders has a PhD in AI and computer vision and has spent 7 years as an associate professor at SDU Robotics, doing ground breaking research presented at prestigious conferences and published in acclaimed journals. As a CTO and co-founder of MediaCatch he is in charge of our AI for both video, audio and text.

... and the investors

  • Keld Reinicke

    Keld is an investor and founder of VEO, Drive Studios and TriBand. He also works as a media advisor for companies like TikTok, Snapchat, Meta, broadcasters and publishers. He is an active board member of MediaCatch.

  • Jørgen Madsen Lindemann

    Jørgen is an investor and board member of several companies. Among them are ASOS, Miinto and Bambuser. He was previously CEO of MTG for 9 years and has served on the boards of ESL, DreamHack, MTG, Zalando and others. He is an active board member of MediaCatch.

  • Thomas L. Busch

    Thomas is a creative consultant and works globally with some of the biggest brands and campaigns, e.g Carlsberg, Somersby and Tuborg. He has previously established several production companies and had an international career within the film and TV industry. He is an active board member of MediaCatch.

  • Henrik Juul

    Henrik has spent 40 years in the commercial and creative industry. As a Creative Director and co-owner of WDP, later People Group. He has started and co-owned several media and culture-related companies, including radio stations and news media. He is an active board member of MediaCatch.

  • Infomedia

    Infomedia is a leading Nordic media intelligence company. Their full-service media monitoring software platform, vast amount of media data, and team of experienced media analysts create overview and insight in a chaotic media landscape for companies and organizations. Locally, regionally, and globally.

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